BST AXN

Created by The Loyal Subjects under CEO Jonathan Cathey, BST AXN (pronounced 'Best Action') is a highly articulated 1:15-scale (approx. 5-inch) action figure line. Designed as an affordable mass-market option ($15.99–$21.99 MSRP), the line spans iconic franchises in anime, pop culture, music, and comic books, complemented by the 8-inch BST AXN XL sub-line.